Why not start with the end? The traditional and maybe logical way of looking at the entrepreneurial process is developing a good business idea, forming a strong team and then at the end look for the money.
In my opinion there is a lot to learn if we start the other way around and start looking at where the money comes from. By understanding the way banks and investors look at new and small businesses, we clearly understand the challenge in front of us. And if we start thinking like investors ourselves from the start, we can ask ourselves the question about our business ideas: Would I invest in that?
To get an understanding of the financial market for entrepreneurs and especially the investors caled business angels (or angel investors), I recommend the following:
Envestors guide to raising finance (A simple guide to raising finance of up to £2m)
Informal sources of Venture Finance
- both downloadable from the Brithsh Business Angel Association website.
Both reports are also downlodable on Fronter.
Filed under: Uncategorized, funding, investors
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