Last monday we started brainstorming for new business opportunities and we identified hundreds of them – and started screening the opportunities to identify the best.
Some of them were already developed into business ideas – or solutions to a problem.
That is usually the way my brain does it too – I get an idea, and then I start thinking about whether it is acutally also an opportunity.
If you get an idea, the intellectual analytical approach will be to start analyzing, whether there is actually a business opportunity: Does it solve a problem, is there a big enough market, will the customers pay the price etc.
But that is not the fun part: I usually keep on developing my idea because it is fun and because I believe in it – not because I have analyzed the market and business opportunity. I just go with the flow.
You learn a lot in the process, and even if it may not be a strong business opportunity at the beginning, it may turn out to be in the end.
I don’t really know what my conclusion is to this post. Maybe it is “just keep working on business ideas that turn you on. If you can keep the fire burning, you will end up with something good in the end”.
Filed under: Uncategorized, ideas, opportunity
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